#instafamous
Differentiate your brand on social media and drive the right results.
Are you failing to differentiate and humanize your brand on social media?
Are you suffering from a general lack of knowledge on how social works – and the people who should run it?
Or is your current strategy not seeing the Social Return on Investment (ROI) you expected? Maybe you have siloed storytelling in-house or a PR agency?
Together, let’s make social work.
We work collaboratively with our clients to develop a strategy that’s focused on humanizing the brand. Then, we help put the strategy into action; amplifying the story to the right audiences at the right time and in the right place. Amplification is more than just a broadcast of content on social media, and we offer ongoing support through social listening and authentic, real-time engagement.
How we customize this for your brand:
- Discover: We want to know everything about our clients: target audience, pain points, goals, etc. This initial exercise leads to a deep understanding of the brands we work with while laying the groundwork for how we’ll build successful social campaigns.
- Strategize: Next, we evaluate the information we’ve collected, identify gaps and opportunities, and recommend a customized plan complete with the KPIs needed for measuring success.
- Build: Once the strategy has been finalized, we get to create all of the things needed to reach our end goals including messaging, graphics, and some animation/video. The creative process is an iterative method and we encourage our clients to be involved every step of the way.
- Amplify: We help our clients put the strategy into action and amplify the story to the right audiences, at the right time, and in the right place. Amplification is more than just a broadcast of content on social media and requires thorough monitoring of channel activity and authentic, real-time engagement.
- Evaluate: We assist our clients in developing and analyzing KPIs and how to measure up against the objectives. This is an imperative step as it completes the story. What is going well? Where can we improve? No campaign is complete without taking the time to track progress.
Start Driving Smart Social™ today. Contact us to learn more.
